The new regulations
Since March 31, 2021, with the entry into force of the new RGPD regulationnew rules concerning cookies and other tracers must be put in place. According to article 82 of the French Data Protection Act : "There is an obligation, with some exceptions, to obtain the consent of Internet users before any operation of writing or reading cookies and other tracers".. It is now compulsory for companies to set up a cookie consent system.
The main new features are as follows:
- Users must be able to withdraw and modify their consent at any time.
- Users need to know exactly which cookies are used and for what purposes.
- Companies must be able to provide a directory or proof of consent to the CNIL in the event of an inspection.
Our solution
Looking for a solution to comply with the new CNIL regulations?
We offer to install and configure the Axeptio module for Prestashop, WordPress, Shopify... Axeptio enables compliance with the RGPD and the e-Privacy regulation via the implementation of a new cookie banner. The Axeptio service is subject to subscription, and we recommend the "Chocolate" package.
Prerequisites
Axeptio installation and configuration requires the use of Google Tag Manager. This allows you to centralize and simplify your data tracking management system (Google Analytics, Google Ads, Facebook Pixel, Kwanko scripts, etc.). 1H is allotted for this setting if the complexity of your existing tagging plan requires more time, the difference will be invoiced on a fee-for-service basis. If you don't have Google Tag Manager, we'll migrate your existing tracking system to GTM.
