Developing an e-commerce site has become an imperative for companies selling products or services. This sales channel complements physical outlets and is ideal for increase salesThe e-commerce market has grown by leaps and bounds in recent years. It's no secret that e-commerce has grown at breakneck speed in recent years. The web environment has become highly competitive, requiring investment in a high-quality technical solution. In this context, the use of a professional CMS like PrestaShop is a must. This open source platform can help you to create an e-commerce site functional, design-oriented and search-engine friendly, to develop your online success. Call on a web agency specialized in PrestaShop will guarantee a result that meets your expectations.

Developing a PrestaShop site requires specialized expertise

Although PrestaShop is a fairly intuitive CMS, advanced knowledge is essential to install it and take advantage of its many functions. From customizing the design to developing the back office, it's best to rely on an experienced PrestaShop agency with in-depth knowledge of this solution. A professional developer will be able to create and implement high value-added technical features for your online store, such as a dedicated application, customized payment solutions and analysis tools designed to optimize your performance. He or she will also check that the deliverables comply with various IT standards, such as responsive design and cross-browser compatibility, ensuring optimal display in all circumstances.

Advanced customization for an original site that reflects your image

PrestaShop offers a wide range of templates. These are fully integrated graphic templates, including fonts, color codes and visual elements such as pictograms. If you want to avoid ending up with a design identical to that of your competitor's site, it's best to call on a professional capable of customizing the graphics of your e-shop. This step involves modifying the source code of the files. Your PrestaShop agency will also be able to offer you customized featuressuch as a reservation module or a virtual fitting room.

Optimized performance for your e-shop

Did you know that most users searching for your products and services only explore the very first results displayed in Google? The most impatient users won't hesitate to leave your site if it doesn't work perfectly or if the loading speed is too slow. Similarly, a poor display on mobile devices may discourage your visitors. In fact, 60 % of users consult e-commerce sites from their smartphone. By entrusting the design and development of your online store to a PrestaShop agency, you'll be able to improve the ease of use of your site.user experience and the SEO of your e-shop. All these technical points will be integrated into the development process and checked beforehand.

Ongoing technical support

An online sales site that doesn't work or doesn't display properly can have a major impact on your sales. And yet, no one is immune to bugs and technical problems of various origins. By entrusting the creation of your site to a PrestaShop agencyWith PrestaShop, you benefit from efficient technical support, included in the price of your e-shop design. This service includes PrestaShop updates and maintenance. For your part, you won't have to worry about any malfunctions or bugs, which will be quickly dealt with by our technical teams.

Professional project management, from specification to online launch

Visit website creation requires the pooling of several skills. When you call on a PrestaShop agency, you're accompanied by a project manager. A true conductor of the orchestra, this professional coordinates the production team made up of graphic designers, developers, integrators and SEOs. He or she ensures that the project's broad outlines are respected, and that they comply with the project's objectives. Prestashop specifications written upstream. He is the guarantor of on-time and on-budget delivery. For your part, you have a single point of contact and the opportunity to monitor and approve each phase of the project.

A quick recap!

Conclusion

Finally, there are many advantages to using a PrestaShop agency to design your e-shop. As the project sponsor, you benefit from customized support and expert advice. You can be sure of getting a fully functional, high-performance site that will quickly pay for itself.