What are a meta title and a meta description?
The meta title also known as the "title tag" is the name of the page appearing in search engine results. Not to be confused with the H1 title, which is the title of your content.
The meta description is the content that comes below the title tag and describes the content of the page concerned. It needs to be carefully and thoughtfully written, as it's the first thing your potential visitors will see of your page.
In this tutorial, Nicolas, webmarketing expert at Soledis, explains how to modify the meta title and meta description of your home page and your most frequently visited pages (Category pages and Product pages). These modifications vary according to the type of page.
Thanks to relevant tools and practical advice, you'll be able to optimize the pages of your Prestashop site and increase your click-through rate.
PrestaShop tutorial: meta title & meta description
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